What is Sonikit?

Sonikit is a music-marketing platform built for independent artists and labels. It brings landing pages, streaming actions, fan data, messaging, and automations together in one place, so you can turn scattered listener activity into fan relationships you actually own and can reach directly.

The problem Sonikit solves

Artists often send fans across a patchwork of third-party links and platforms — one link for pre-saves, another for merch, another for tour dates — losing control of the experience along the way and never actually capturing who those fans are. Sonikit keeps that experience on pages and embeds you control, and captures the fan data behind it so you can keep in touch.

What you can do with Sonikit

  • Build landing pages and embeds. Create hosted landing pages or embed streaming actions directly on your own website, so fans engage without leaving your site.

  • Let fans take action. Fans can pre-save upcoming releases, follow your artist profile, add music to their library, and more — all without being redirected elsewhere.

  • Capture and organize fan data. Every action a fan takes builds your first-party fan database, which you can segment and use for targeted outreach.

  • Message fans directly. Reach fans via SMS and Instagram, with a dedicated phone number and campaign tools built in.

  • Automate engagement. Use Action Flows to trigger follow-up actions and messages automatically based on what fans do.

  • Track performance. See how fans engage with your content through built-in analytics and audience insights.

Who Sonikit is for

Sonikit is built for independent musicians and mid-size labels who need practical tools to grow and understand their audience. It also supports larger labels, management companies, and distributors managing multiple artists — each artist can have their own dedicated workspace, phone number, and fan data, kept separate from the rest of your roster.

To learn how that workspace structure works, see Understanding Projects in Sonikit.