TikTok Ads is the advertising platform for TikTok, enabling highly targeted video ads to reach a massive, engaged user base. With its viral content discovery and music-forward audience, TikTok Ads is a key channel for modern music marketing.
Sonikit integrates with TikTok Ads to automatically track conversion events, build retargeting audiences, and improve attribution by sending enriched first-party fan data — helping you run smarter TikTok campaigns with more actionable data from your music marketing funnel.
Build highly accurate retargeting audiences for TikTok. Capture fan actions as trackable conversion events.
Improve ad performance with enriched event data. Build custom and lookalike audiences based on Sonikit engagement data.
Gain better visibility into ad effectiveness across your funnel. Feed richer event data for improved ad reporting.
Stay fully compliant with data privacy regulations. Manage consent and privacy fully automatically.
Turn fan engagement into actionable advertising audiences. Deliver fan data to TikTok Ads in real time.
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